Tag: email-deliverability

Email Deliverability

Mar 14, 2026 · Palaniappan P · 5 min read

Amazon SES for eCommerce: Scaling Promotional and Transactional Email That Actually Reaches the Inbox

Amazon SES is the most cost-effective email infrastructure for high-volume retail sending — but inbox placement requires dedicated IPs, proper authentication, and automated bounce handling. Here is how to do it right.

Email Deliverability

Feb 18, 2026 · Palaniappan P · 8 min read

How to Migrate from SendGrid to Amazon SES (Step-by-Step)

Migrating from SendGrid to SES is mostly cheap — until your warm-up plan is wrong and deliverability falls off a cliff. DNS cutover, IP warming, API surface differences, and the deliverability checkpoints that keep email landing in inboxes through the switch.